Tuesday, 23 February 2010

Broadcast your cause: Nonprofit Program now in Aus

Thousands of organisations have joined the YouTube Nonprofit Program since it first launched in the US in 2007 to raise awareness for a range of issues - from kids in need to people with disabilities, animal welfare to ending poverty. Some have even raised tens of thousands of dollars in a single day by urging the community to donate with a call-to-action overlay.

Now nonprofits in Australia can join as well! Starting today, eligible Australian organisations can apply to receive a free brand channel, increased upload capacity, placement on the Nonprofit Channels page, and the ability to add a call-to-action overlay to their videos. These organisations can also join YouTube Video Volunteers to find a skilled YouTube user to create a video for their cause.

Aussie organisations that join the YouTube Nonprofit Program by March 12 can also be eligible for the global DoGooder NonProfit Video Awards to honour the best nonprofit videos of 2009. YouTube has partnered with See3 Communications and the Nonprofit Technology conference to make these awards possible, and will feature the winning videos on the YouTube homepage, as well as award $2500 to each winner and recognise them at NTEN, the world's largest nonprofit technology conference, in the US. Visit the Nonprofit Video Awards channel to find out more.

Want to know how to get started? We worked with three great nonprofits in Australia already using YouTube - Plan Australia, AIME - Australian Indigenous Mentoring Experience and NAPCAN National Association for Prevention of Child Abuse and Neglect - to create a video about their experiences. Check it out below and visit the YouTube Nonprofit Program's homepage to learn more.



Thursday, 11 February 2010

Safety Mode: Giving You More Control on YouTube

Diversity of content is one of the great things about YouTube. But we know that some of you want a more controlled experience. That's why we're announcing Safety Mode, an opt-in setting that helps screen out potentially objectionable content that you may prefer not to see or don't want others in your family to stumble across while enjoying YouTube. An example of this type of content might be a newsworthy video that contains graphic violence such as a political protest or war coverage. While no filter is 100% perfect, Safety Mode is another step in our ongoing desire to give you greater control over the content you see on the site. It's easy to opt in to Safety Mode:

Just click on the link at the bottom of any video page. You can even lock your choice on that browser with your YouTube password. To learn more, check out the video below. And remember, ALL content must still comply with our Community Guidelines. Safety Mode isn't fool proof, but it provides a greater degree of control over your YouTube experience.



Jamie Davidson, Associate Product Manager, recently watched "Alice in Wonderland -- Super Bowl TV Spot".